{"id":8794,"date":"2021-10-12T06:16:11","date_gmt":"2021-10-12T06:16:11","guid":{"rendered":"https:\/\/colibriwp.com\/blog\/?p=8794"},"modified":"2021-10-12T08:43:34","modified_gmt":"2021-10-12T08:43:34","slug":"wordpress-pop-up-plugins","status":"publish","type":"post","link":"https:\/\/colibriwp.com\/blog\/wordpress-pop-up-plugins\/","title":{"rendered":"WordPress Pop-Up Plugins: the Good, the Bad, and the Ugly"},"content":{"rendered":"

Pop-ups, you\u2019ve definitely seen them across many websites. They are windows that show up on a site when you read an article or try to exit. Their main purpose is to grow a business\u2019 email list (aka acquiring leads).<\/span><\/p>\n

Some marketing folks love them, some don\u2019t. Some website visitors might feel annoyed by them. But yet, why are they still used?<\/span><\/p>\n

Because they are a good lead generation tool if used smartly.<\/span><\/p>\n

For example, the folks at <\/span>Sleeknote<\/span><\/a> analyzed the data from 1+ billion popup views, from their top customers. They found that popups that are shown after eight seconds convert better than popups shown before or after.\"Pop-up<\/span><\/p>\n

Look at that: 3.62% conversion rate for a pop-up showing up after 8 seconds, compared to 0% (meaning no pop-up). That definitely means something, right?<\/span><\/p>\n

Now, in this article, we\u2019re going to talk about:<\/span><\/p>\n