{"id":5854,"date":"2020-11-05T05:57:01","date_gmt":"2020-11-05T05:57:01","guid":{"rendered":"https:\/\/colibriwp.com\/blog\/?p=5854"},"modified":"2022-01-31T10:45:11","modified_gmt":"2022-01-31T10:45:11","slug":"wordpress-testimonials","status":"publish","type":"post","link":"https:\/\/colibriwp.com\/blog\/wordpress-testimonials\/","title":{"rendered":"The Anatomy of WordPress Testimonials"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Since ancient times, testimonials and referrals have been the most powerful signals of trust.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Let\u2019s look at some situations:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Whenever you want to buy something you are looking at reviews, right?<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">While on holiday, most of us check Tripadvisor for travel and food recommendations.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">When you are getting married, you are asking friends for advice when choosing the photographer, the DJ, etc.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">You check Glassdoor reviews when looking for a job.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">You want to buy an invoicing service for your business, you check the product testimonials.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">and the list goes on.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Peer reviews are crucial in most of our decisions, because, in our brains, we make the assumptions that the actions of others are a reflection of correct behavior. And because we all belong to certain tribes, we will behave similarly inside our tribe.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Persuasive testimonials from happy customers can convince hard to decide prospects. This means you need testimonials in your marketing and social proof toolbelt. Specialists would call this the word-of-mouth marketing channel.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Now, two questions arise:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Which are the best ways of showing off testimonials on your WordPress website?<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">How can you implement testimonials in your WordPress website?<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Let\u2019s find some answers below.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">WordPress testimonials best case practices<\/span><\/h2>\n<h3><span style=\"font-weight: 400;\">Testimonials\u2019 content<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">A recommendation here: make sure you use real photos of people. You can include their name, the role\/function as well.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you focus on certain markets with some of your products, you can even include the country of the person giving you the testimonial.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Let\u2019s say your focus right now is on doing graphic design for US and Scandinavian customers. If you place a testimonial from someone in Greece, it won\u2019t have the same value as a testimonial from someone in Sweden. Like I said earlier, we all belong to certain tribes. The tribes can be as small as our family and can grow to the size of a country, or region.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In terms of copy and content, ideally, you would pick a testimonial that reflects:<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\"> the way your product helped <\/span><b>solve a pain,<\/b><\/li>\n<li>the way your product delivered the <b style=\"background-color: transparent;\">solution to a problem<\/b><span style=\"font-weight: 400;\">.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Don\u2019t put testimonials with \u201cI love the product\u201d&#8230; it\u2019s too vague.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"font-weight: 400;\">Testimonials\u2019 placement<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The first rule here: make sure each testimonial is relevant to the page.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The homepage is the most important section of a website. Social proof should be placed there in order to appear reliable and trustworthy.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A best-case practice here is to place them really close to the header because you need to incentivize users to scroll for more information.<\/span><\/p>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-5859\" src=\"https:\/\/colibriwp.com\/blog\/wp-content\/uploads\/2020\/10\/sujan-patel.jpg\" alt=\"Testimonials example\" width=\"700\" height=\"443\" \/><\/p>\n<p style=\"text-align: center;\"><em><span style=\"font-weight: 400;\">Source: sujanpatel.com<\/span><\/em><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">If you have multiple product pages, you need to place on each page relevant testimonials to the product.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Another trick is placing your testimonials next to calls to action (CTA\u2019s) such as \u201cContact us\u201d, \u201cBook a call\u201d, \u201cSee the demo\u201d, \u201cSign up\u201d, etc. The testimonial could serve as a trigger and could get your users to take action (to buy, download something, etc)<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can even have testimonials on your career pages from your employees.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You could even have testimonials on the blog\u2019s sidebar, but, as I said, keep it contextual. If your blog article speaks about a cool case study of yours, then it makes sense to have a testimonial in the sidebar.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"font-weight: 400;\">Testimonials design<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">You can go with a single testimonial, if powerful enough (like the one below), or go with more testimonials (grid, carousel design).<\/span><\/p>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-5857\" src=\"https:\/\/colibriwp.com\/blog\/wp-content\/uploads\/2020\/10\/invision-testimonial.jpg\" alt=\"invision testimonial\" width=\"700\" height=\"224\" \/><\/p>\n<p style=\"text-align: center;\"><em><span style=\"font-weight: 400;\">Source: <\/span><span style=\"font-weight: 400;\">invisionapp.com<\/span><\/em><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">The most popular testimonials are in the following formats:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Quotes<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Quote + image<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Video testimonials<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">If you are in B2B, you could even use your case studies instead of testimonials, they can be really powerful.<\/span><\/p>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-7972 size-full\" src=\"https:\/\/colibriwp.com\/blog\/wp-content\/uploads\/2020\/11\/netguru-case-studies.jpg\" alt=\"netguru case studies\" width=\"1291\" height=\"496\" \/><\/p>\n<p style=\"text-align: center;\"><em><span style=\"font-weight: 400;\">Source: netguru.com<\/span><\/em><\/p>\n<p><span style=\"font-weight: 400;\">For more inspiration, check <\/span><a href=\"https:\/\/saaspages.xyz\/blocks\/testimonials\"><span style=\"font-weight: 400;\">this collection<\/span><\/a><span style=\"font-weight: 400;\"> of testimonials design.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">WordPress testimonials: website implementation<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Here we go. You\u2019ve collected your kudos, now it\u2019s time to show them off.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">I\u2019ve got three ways for you to do that.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"font-weight: 400;\">WordPress testimonials &#8211; the Gutenberg experience implementation<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The Gutenberg experience is still in its infancy. There\u2019s a lot to be done on the design side. But, if you\u2019re looking for something really basic in terms of testimonials, here\u2019s how, courtesy of WordPress.com<\/span><\/p>\n<div class='embed-container'><iframe loading=\"lazy\" title=\"WordPress Tutorial: How to Add Testimonials\" width=\"1920\" height=\"1080\" src=\"https:\/\/www.youtube.com\/embed\/JVnltCZUKC4?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/div>\n<h3><span style=\"font-weight: 400;\">Implementing WordPress testimonials using WordPress builders<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Head over to Appearance -&gt; Customizer. Now, we are using our very own <a href=\"https:\/\/colibriwp.com\">Colibri builder<\/a> for the demonstration.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There are pre-designed testimonial blocks, both in the free and paid version.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can view these blocks, from the \u201c+\u201doption. Under the \u201cBlocks\u201d section type \u201ctestimonials\u201d.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A simple click will add your desired block to your WordPress site.<\/span><\/p>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-5863 size-full\" src=\"https:\/\/colibriwp.com\/blog\/wp-content\/uploads\/2020\/10\/WordPress-customizer-testimonial-blocks.jpg\" alt=\"WordPress customizer testimonial blocks\" width=\"784\" height=\"762\" \/><\/p>\n<p><span style=\"font-weight: 400;\">There\u2019s another option as well. From the preview, scroll down to the bottom, and select \u201cAdd Predefined Blocks\u201d It will pop up the same Blocks and Components window.<\/span><\/p>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-5855\" src=\"https:\/\/colibriwp.com\/blog\/wp-content\/uploads\/2020\/10\/add-predefined-block.jpg\" alt=\"add predefined block\" width=\"700\" height=\"178\" \/><\/p>\n<div class='embed-container'><a href=\"https:\/\/share.getcloudapp.com\/z8uYYgBP\"><img loading=\"lazy\" src=\"https:\/\/p221.p4.n0.cdn.getcloudapp.com\/items\/z8uYYgBP\/Screen%20Recording%202020-10-13%20at%2005.04.02.42%20PM.gif\" alt=\"Screen Recording 2020-10-13 at 05.04.02.42 PM\" width=\"1432\" height=\"694\" \/><\/a><\/div>\n<p><span style=\"font-weight: 400;\">Aaaand, you\u2019re done. Easy peasy.<\/span><\/p>\n<h3><\/h3>\n<h3><span style=\"font-weight: 400;\">Placing WordPress testimonials via plugins<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><span style=\"font-weight: 400;\">If your theme does not have an option for testimonials, you\u2019ll probably need to rely on plugins. They allow for lots of customizations and can get the job done.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But, before jumping to the first WordPress testimonial plugin you encounter, here\u2019s what you should evaluate:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Mobile responsiveness<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">The possibility to add multiple media formats (text, images, video)<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Pre-defined templates<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Shortcoder\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Custom CSS options (if you want to be more hands-on)<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Can you import reviews from 3rd party sources?<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Check the reviews, the rating of the product, in order to make an informed decision.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Now, as per the plugin installation, it\u2019s quite straightforward.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Our tutorial will shine a light on how to work with plugins, in under 2 minutes.<\/span><\/p>\n<div class='embed-container'><iframe loading=\"lazy\" title=\"How to Install, Deactivate and Work with WordPress Plugins\" width=\"1920\" height=\"1080\" src=\"https:\/\/www.youtube.com\/embed\/tRmW1Texk3k?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/div>\n<p><span style=\"font-weight: 400;\">Now that you know how to install your plugin, let\u2019s pick one, shall we?<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">The 5 most popular WordPress testimonial plugins<\/span><\/h2>\n<h3><span style=\"font-weight: 400;\">1. <a href=\"https:\/\/strongtestimonials.com\/\">Strong testimonials<\/a><\/span><\/h3>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-5858\" src=\"https:\/\/colibriwp.com\/blog\/wp-content\/uploads\/2020\/10\/strong-testimonials.jpg\" alt=\"Strong Testimonials\" width=\"700\" height=\"226\" \/><\/p>\n<p style=\"text-align: center;\"><em><span style=\"font-weight: 400;\">Source: <\/span><span style=\"font-weight: 400;\">https:\/\/wordpress.org\/plugins\/strong-testimonials\/<\/span><\/em><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">The <a href=\"https:\/\/strongtestimonials.com\/\">Strong Testimonials WordPress plugin<\/a> has over 1.000.000 active installs. What\u2019s cool about it is the fact that you can import reviews from: Facebook, Google My Business, WooCommerce, and more.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Let\u2019s take a sneak peek inside the most important features:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Custom testimonial collection form fields<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Schema.org markup<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Professionally designed themes\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">CSS styling<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Drag and drop option to reorder testimonials<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h3><span style=\"font-weight: 400;\">2. Testimonial rotator<\/span><\/h3>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-5861\" src=\"https:\/\/colibriwp.com\/blog\/wp-content\/uploads\/2020\/10\/Testimonials-Rotator-WordPress-plugin.jpg\" alt=\"Testimonials Rotator - WordPress testimonial plugin\" width=\"700\" height=\"227\" \/><\/p>\n<p style=\"text-align: center;\"><em><span style=\"font-weight: 400;\">Source: <\/span><span style=\"font-weight: 400;\">https:\/\/wordpress.org\/plugins\/testimonial-rotator\/<\/span><\/em><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">With over 60k downloads, the Testimonials Rotator is among the most popular WordPress testimonials plugins out there. Its name kinda says it all, it allows you to add rotating testimonials anywhere on your WordPress website.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Let&#8217;s peek inside, shall we?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">These are its best features:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Ability to make custom templates<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Vertical Align Testimonials based on Height<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Ability to show the Add Rotator section based on User Role<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Shortcodes option<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h3><span style=\"font-weight: 400;\">3. Easy testimonials<\/span><\/h3>\n<p><img loading=\"lazy\" class=\"wp-image-5856 aligncenter\" src=\"https:\/\/colibriwp.com\/blog\/wp-content\/uploads\/2020\/10\/easy-testimonials-wordpress-plugin.jpg\" alt=\"Easy Testimonials WordPress plugin\" width=\"700\" height=\"232\" \/><\/p>\n<p style=\"text-align: center;\"><em><span style=\"font-weight: 400;\">Source: <\/span><span style=\"font-weight: 400;\">https:\/\/wordpress.org\/plugins\/easy-testimonials\/<\/span><\/em><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">With over 30k downloads, the Easy testimonials WordPress plugin is Gutenberg-ready. Testimonials can be placed as widgets, or using shortcodes, inside pages, post, or across sidebars.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">It has a lot of features so that you don\u2019t miss any opportunity:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">25 professionally designed themes included for free<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Can show random testimonials with every website loading<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Can show recent testimonials<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Forms for testimonial collection\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Images display<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Mobile responsive<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Excel testimonials import<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">CSS styling<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u00a0\u00a0<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">4. Testimonials widget<\/span><\/h3>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-5862\" src=\"https:\/\/colibriwp.com\/blog\/wp-content\/uploads\/2020\/10\/Testimonials-widget.jpg\" alt=\"Testimonials widget - WordPress plugin\" width=\"700\" height=\"227\" \/><\/p>\n<p style=\"text-align: center;\"><em><span style=\"font-weight: 400;\">Source: <\/span><span style=\"font-weight: 400;\">https:\/\/wordpress.org\/plugins\/testimonials-widget\/<\/span><\/em><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">The plugin has more than 30.000 active installs and allows you to insert testimonials via:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Shortcodes<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Theme functions<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Widgets\u00a0<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">This WordPress testimonials plugin works really well with portfolios, quotes, reviews, ratings. It\u2019s built to allow testimonials design using text, images or videos.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It allows for various transitioning options, but you can always customize using CSS.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"font-weight: 400;\">5. Testimonial<\/span><\/h3>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-5860\" src=\"https:\/\/colibriwp.com\/blog\/wp-content\/uploads\/2020\/10\/testimonial-wordpress-plugin.jpg\" alt=\"testimonial - wordpress plugin\" width=\"700\" height=\"224\" \/><\/p>\n<p style=\"text-align: center;\"><em><span style=\"font-weight: 400;\">Source: <\/span><span style=\"font-weight: 400;\">https:\/\/wordpress.org\/plugins\/testimonial-free\/<\/span><\/em><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">This plugin has more than 20.000 active installs and it allows you to display reviews, ratings, quotes, and testimonials through shortcodes. It\u2019s fully responsive, user-friendly, and easy to stylize.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">Important features comparison for WordPress testimonial plugins<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Now, I\u2019m going to make it easier for you to decide. I\u2019m wrapping up a bit all of the above features.<\/span><\/p>\n<p>&nbsp;<\/p>\n<table>\n<tbody>\n<tr>\n<td><\/td>\n<td><span style=\"font-weight: 400;\">Import reviews from Facebook &amp; other<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Shortcode option<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Sliding testimonials<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Pre-designed themes\/layouts<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Mobile responsive<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Gutenberg &#8211; ready<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Strong Testimonials<\/span><\/td>\n<td><b>\u2713<\/b><\/td>\n<td><b>\u2713<\/b><\/td>\n<td><b>\u2713<\/b><\/td>\n<td><b>\u2713<\/b><\/td>\n<td><span style=\"font-weight: 400;\">N\/A<\/span><\/td>\n<td><b>\u2713<\/b><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Testimonials Rotator<\/span><\/td>\n<td><span style=\"font-weight: 400;\">N\/A<\/span><\/td>\n<td><b>\u2713<\/b><\/td>\n<td><b>\u2713<\/b><\/td>\n<td><b>\u2713<\/b><\/td>\n<td><b>\u2713<\/b><\/td>\n<td><span style=\"font-weight: 400;\">N\/A<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Easy testimonials<\/span><\/td>\n<td><span style=\"font-weight: 400;\">N\/A<\/span><\/td>\n<td><b>\u2713<\/b><\/td>\n<td><b>\u2713<\/b><\/td>\n<td><b>\u2713<\/b><\/td>\n<td><b>\u2713<\/b><\/td>\n<td><b>\u2713<\/b><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Testimonial<\/span><\/td>\n<td><span style=\"font-weight: 400;\">N\/A<\/span><\/td>\n<td><b>\u2713<\/b><\/td>\n<td><b>\u2713<\/b><\/td>\n<td><b>\u2713<\/b><\/td>\n<td><b>\u2713<\/b><\/td>\n<td><span style=\"font-weight: 400;\">N\/A<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Testimonial widget<\/span><\/td>\n<td><span style=\"font-weight: 400;\">N\/A<\/span><\/td>\n<td><b>\u2713<\/b><\/td>\n<td><b>\u2713<\/b><\/td>\n<td><span style=\"font-weight: 400;\">N\/A<\/span><\/td>\n<td><b>\u2713<\/b><\/td>\n<td><span style=\"font-weight: 400;\">N\/A<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">Conclusion<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Word-of-mouth is still the best marketing channel out there.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You need to do your job right, and then shout it to the world. Testimonials can help you with the second part. A job well done, well, that can be tough.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Now, if you liked this article, and you want to learn more about how to <\/span><a href=\"https:\/\/colibriwp.com\/blog\/web-design-trends\/\"><span style=\"font-weight: 400;\">design a WordPress website<\/span><\/a><span style=\"font-weight: 400;\">, make sure to subscribe to our <\/span><a href=\"https:\/\/www.youtube.com\/channel\/UCN3ZM-C7TJgklVfseVHamHQ\"><span style=\"font-weight: 400;\">Youtube channel<\/span><\/a><span style=\"font-weight: 400;\"> and follow us on<\/span><a href=\"https:\/\/twitter.com\/WpColibri\"><span style=\"font-weight: 400;\"> Twitter<\/span><\/a><span style=\"font-weight: 400;\"> and <\/span><a href=\"https:\/\/www.facebook.com\/ColibriWP\"><span style=\"font-weight: 400;\">Facebook!<\/span><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Since ancient times, testimonials and referrals have been the most powerful signals of trust.\u00a0 Let\u2019s look at some situations: Whenever you want to buy something you are looking at reviews, right? While on holiday, most of us check Tripadvisor for travel and food recommendations. When you are getting married, you are asking friends for advice&hellip; <br \/> <a class=\"read-more\" href=\"https:\/\/colibriwp.com\/blog\/wordpress-testimonials\/\">Read more<\/a><\/p>\n","protected":false},"author":6,"featured_media":5864,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[159],"tags":[195,194,196],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>WordPress testimonials Implementations and Plugins<\/title>\n<meta name=\"description\" content=\"Word-of-mouth is the most important marketing channel out there. This means that testimonials are a must for your WordPress website. 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